# KronTech Innovations — Brand Guide

**Tagline:** BUILD · SHIP · SCALE
**Personality:** fast, precise, dependable, engineering-first.

## Logo
- **Mark:** a geometric K. The cyan upper arm points up and to the right, for growth and scale.
- **Stacked:** default for profile cards, covers, print, and slides.
- **Horizontal:** headers, navbars, email signatures, and documents.
- **Icon / mark only:** favicons, app icons, avatars, and stamps.
- Use the `on-navy` files when you want the navy background included, `for-dark-bg` on any dark background, and `for-light-bg` on white or light backgrounds.

### Clear space and minimum size
- Keep clear space around the logo equal to the width of the K's vertical bar, times two.
- Minimum size: stacked 120 px wide, horizontal 140 px wide, mark 16 px tall.

### Don'ts
- Don't stretch, rotate, or recolor the logo.
- Don't put the cyan version on white; use the `for-light-bg` files, which use a deeper cyan.
- Don't add shadows, gradients, or outlines.
- Don't place it on busy photos without a navy overlay.

## Colors
| Name | Hex | RGB | Use |
|---|---|---|---|
| Kron Navy | `#0A1F44` | 10, 31, 68 | Primary background, text on light |
| Electric Cyan | `#00E5FF` | 0, 229, 255 | Accent, highlights, links on dark |
| Deep Cyan | `#0097B2` | 0, 151, 178 | Accent on light backgrounds |
| White | `#FFFFFF` | 255, 255, 255 | Text on dark, mark |
| Slate Blue | `#8FA6C7` | 143, 166, 199 | Secondary text on dark |
| Slate Grey | `#5B6F8F` | 91, 111, 143 | Secondary text on light |

Ratio guide: about 60% navy or white, 30% neutrals, 10% cyan. Cyan is an accent, never a full background.

## Typography
- **Poppins** (free on Google Fonts), used everywhere.
- Wordmark and headings: Poppins Medium, uppercase, wide letter-spacing (about 15%).
- Body: Poppins Regular, sentence case.
- Tagline: Poppins Regular, uppercase, letter-spacing about 25%, with · separators.
- The logo SVGs have the text converted to outlines, so they render correctly without the font installed.

## Business description
**One-liner**
KronTech Innovations builds and ships fast, scalable software for businesses and founders, from payments and point-of-sale to Telegram-based products and automated trading.

**Full description**
KronTech Innovations is a Ghana-based software studio that designs, builds, and launches digital products for businesses and startups. We specialize in cloud-native systems on Cloudflare's global edge, so what we ship is fast, reliable, and affordable to run.

Our work covers payment gateways, point-of-sale systems, Telegram bots and Mini Apps, real-time platforms such as live voting, and algorithmic trading tools. We also take on custom builds and consulting for organizations that need a dependable technical partner from first idea to production.

We work to one principle: build it properly, ship it quickly, and design it to grow. That's the promise behind BUILD · SHIP · SCALE.

**Short bio (under 160 characters)**
Ghana-based software studio. Payments, POS, Telegram apps & trading tools on the edge. BUILD · SHIP · SCALE.

## Where each file goes
| Need | File |
|---|---|
| Website favicon | `icons/favicon.ico`, `favicon-32.png` |
| iOS home screen | `icons/apple-touch-icon-180.png` |
| PWA / Android | `icons/krontech-icon-192.png`, `krontech-icon-512.png` |
| Telegram bot / channel photo | `social/profile-picture-1080.png` |
| X / LinkedIn / Facebook cover | `social/banner-1500x500.png` |
| Website header | `logos/svg/krontech-horizontal-for-dark-bg.svg` (or `-for-light-bg`) |
| Invoices, proposals, print | `logos/svg/krontech-stacked-for-light-bg.svg` |